Posted by: crisdiaz24 | March 17, 2016

Advertising

ADVERTISING

  1. How are the words advertisement and advertising pronounced?
  2. What is the difference between an advertisement and publicity?
  3. What different forms of advertising can you think of?
  4. What adjectives can you use when talking about advertising?
  5. Product placement: What products can you think of that have been integrated in movies? Do you think this is an effective way to advertise something?
  6. Tell your partner about all the things you have at home that have been advertised.
  7. Think of FIVE disadvantages of advertising.
  8. What do you like and dislike about advertisements?
  9. Do you think that advertising should be regarded as an art form?
  10. What effective slogans can you remember?
  11. In pairs, discuss the meaning of the words in bold. Try to understand from the context if you are not sure:
  • The company had a new product to sell so it decided to run an ad to get some business.
  • Sometimes advertising is deceptive, you can’t believe a word they tell you.
  • Many people try to keep up with the Joneses, so they are often very keen for people to see them buying the latest things.
  • Some of the claims made in TV adverts are implausible, I’ll never know how people fall for
  • “This new product of ours, it’s good, but if we don’t plug it on TV we won’t sell it.”
  • The company had just enough money in their budget to buy a slot on prime time TV, but only for ten seconds.

 

'It's a telemarketer...he says if you're not busy he can call you back when you are.'

‘It’s a telemarketer…he says if you’re not busy he can call you back when you are.’

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